Dolfos
Dolfos is a project that’s close to my heart – it’s about taking something deeply personal, my dad's everyday digital sketches, and sharing it with a wider audience. It felt like these little pieces of imagination deserved to be seen and appreciated by more people. So, together with my dad and his wife, we set out to build Dolfos – a brand intentionally crafted to share this unique artistry.
Our creative process involved a thoughtful approach to developing a brand aesthetic that felt both authentic and appealing. Strategically, we aimed to build a brand with a distinct voice, one that wasn't afraid to share its opinions and passions across art, science, politics, and trending news. We focused on building a community through genuine engagement and storytelling, ensuring that the personal touch that inspired Dolfos remained at its core.