Transactive Energy

This wasn’t just a video—it was a communication tool for a revolutionary energy model. My challenge was to turn technical language into a human-centered narrative that could resonate with decision-makers and communities alike.

I built a clear storyline with strategic pacing, visuals, and language. The result was a short film that made innovation feel personal, understandable, and necessary. It became a key piece in driving engagement and trust in a complex field.